SEO Agency London
Before we serviced clients with web design in London we were a search engine optimization (SEO) agency and we loved being at the forefront of internet marketing. Getting to the top of Google these days is incredibly important. Some customers believe if you want at the top of the search engine you don’t exist which is why you find that customers won’t go past the third result let alone going past page 1. The reason for this is the consumer has gotten used to fast results becomes incredibly impatient. The real definition of SEO is increasing the quality and quantity of website visitors through increasing the visibility of their website on search engines. Most people consider this unpaid results the terms they use normally use are natural or organic means traffic. And you could be looking to improve your visibility and search for images, videos, academics and news.
The search engines that are worthy of note are Google and Yahoo. We would consider ourselves a technical SEO agency as we relied heavily on on-page factors. When we say “on-page” we talking about the content on your website (HTML, text, images and JSON). This is considered the most whitehat strategy out there as we rely on putting out great and remarkable content receives backlinks and accreditations and pushes your website up the search engine results page (SERP). A large amount of hour client base is helping companies with their local optimisation. Local SEO is so important for small businesses as it directly links you with customers looking for your products and services in your area. Most of the time in comparison to other digital marketing techniques this is a much more straightforward internet strategy a business can adopt. It’s only a good option for businesses and individuals if you can find someone who’s actually certified to do the work.
What does a certified SEO consultant do?
This type of consultant would improve the on-page factors of your website and the off-page factors (such as backlinks), to get you to the top of the search engine. Typical tasks involved would be creating very useful content for your base, partnering with other local and established businesses to build your authority in your industry. Some people ask does it require coding? It depends on the strategy that you have as a consultant. For example, with our agency, we pride ourselves on being able to make technical and advanced on-page changes to make us the most relevant for certain search terms. For this, we would be editing the actual HTML code and adding in JSON structured data which enables us to be much more relevant than the competition. However, when we create engaging blog articles and web pages this sometimes doesn’t take any coding experience we can use platforms like WordPress that make it incredibly easy to post content. Engaging pages and posts have always been at the heart of what makes you rank the most in the SERPS. For example, in Google’s case, they are always striving to provide the most relevant result possible. So if you can make your page relevant to the search query and the semantically relevant terms then you put yourself in the best position to be able to come up for that result. So when people are looking at starting some search engine marketing (SEM) they sometimes prefer SEO as you don’t have to pay for each visitor that comes onto your website unlike pay per click (PPC). So if you’re looking for affordable SEO services in London reach out to us today and we’ll be happy to help you your internet marketing presence.